Why We Are Different
Smart Button is an on-demand, web-based loyalty platform that provides the technology required for implementing and managing a successful loyalty and rewards program without any additional staff or hardware. Our technology, marketing and solutions driven platform provides a "best of class" loyalty platform to produce desired results such as customer acquisition, customer retention and customer reactivation.
Smart Button delivers the most robust, cost effective loyalty marketing platform on the market. Built to be infinitely scalable and client (or partner) directed, the Smart Button Loyalty Platform currently supports millions of patrons at hundreds of companies.
Got an existing program? Work with another provider? Take a look at what Smart Button has to offer.
Smart Marketing
- Differentiate groups and propose value-added offers, loyalty rewards, promotions and communications relevant to your customers' lifestyles and interests
- Interactive features keep your patrons engaged: web site portal, survey questions, feedback mechanism, trivia questions, message boards, rewards store, and kiosks for above average target marketing
- Email tools with bulk email capabilities
- Built-in email templates or design your own
- Launch targeted and segmented promotions in minutes
- View multiple reports and analytics within seconds
- Launch an email campaign in 2 minutes or less
- Add a survey question in seconds and view results in real-time
- Identify and understand your customer with loyalty solution tools that give you the ability to capture information that provides valuable insight into your members' interests, demographics and transaction history
- Measure, analyze and improve efforts – provide detailed analytics enabling you to measure promotions, identify trends and make group comparisons
- CRM Plus – Capture demographic and transaction-based behavior across multiple touch points. Track customer transaction behavior and use information collected to generate targeted communications, offers and incentives
- Simplified program management with self-service features that you can deploy within seconds or minutes. Example: You can run an analytics reports in seconds and set up a promotion or add a reward in under a minute.
- Engage sponsors and foster sponsor relationships - Share costs, add even more value to your program
Smart Technology
- Advanced technology architecture of our loyalty solution enables fast, low-cost and sustainable integration with transaction and hardware systems
- Interface with multiple transaction based systems: POS, ticketing, player management systems, slot systems, tote systems and more.
- Run your rewards program yourself with features that can be launched within seconds
- Delivers a loyalty platform that can be tailored to meet the needs of your patrons without customization, assuring fast, easy, reliable performance without the need for costly consulting
- Web-based loyalty solution means no unnecessary hardware costs and quick implementation
- Reduce costs with a secure, hosted, web-based application
- Minimal time to implement and launch programs
- Instant access to your data 24/7
Smart Solutions
- Smart Button's Loyalty Platform has been designed to meet a wide-range of members' needs
- Smart Button delivers loyalty solution programs that can be tailored to meet the needs of your clients without customization - assuring consistent, fast, easy, reliable performance without the need of costly (and often risky) consulting and customization
- Plan, implement, evaluate and improve by tracking patterns – recency marketing, frequency marketing and monetary value
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Smart Button's clients see results daily:
- Increase customer acquisition
- Increase customer spending
- Increase customer satisfaction
- Stimulate customer reactivation
- Maintain customer retention
- Increase customer referrals
- Increase frequency of spend
- Increase customer lifetime value







