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	<description>Customer Loyalty Reward Programs &#124; Customer Loyalty Management Software &#124; Successful Retail Incentive Technology</description>
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		<title>Amazing Race</title>
		<link>http://www.smartbutton.com/2011/12/amazing-race-2</link>
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		<pubDate>Fri, 09 Dec 2011 19:17:42 +0000</pubDate>
		<dc:creator>astacy@smartbutton.com</dc:creator>
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		<description><![CDATA[COLLOQUY  By Phaedra Hise 12/9/11 Your mission, should you choose to accept it: Create and launch a loyalty program to serve thousands of customers at 64 stores in 17 states, plus e-commerce, in just eight weeks. Many marketers would say creating and launching a loyalty program from scratch in less than a year, or perhaps]]></description>
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		<title>National Retail Federation &#8220;Retail&#8217;s Big Show&#8221;</title>
		<link>http://www.smartbutton.com/2011/11/january-9-12-2011</link>
		<comments>http://www.smartbutton.com/2011/11/january-9-12-2011#comments</comments>
		<pubDate>Thu, 03 Nov 2011 19:56:55 +0000</pubDate>
		<dc:creator>greg@push10.com</dc:creator>
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		<description><![CDATA[January 15 &#8211; 18, 2012 • New York, NY]]></description>
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		<title>Prepaid Expo</title>
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		<pubDate>Thu, 03 Nov 2011 18:45:29 +0000</pubDate>
		<dc:creator>astacy@smartbutton.com</dc:creator>
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		<description><![CDATA[March 12 &#8211; 14, 2012 • Las Vegas, NV]]></description>
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		<title>Loyalty Expo</title>
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		<pubDate>Thu, 03 Nov 2011 16:44:44 +0000</pubDate>
		<dc:creator>astacy@smartbutton.com</dc:creator>
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		<description><![CDATA[March 18 &#8211; 20, 2012 • Orlando, FL]]></description>
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		<title>CRMC 2012</title>
		<link>http://www.smartbutton.com/2011/11/june-6-8-2011</link>
		<comments>http://www.smartbutton.com/2011/11/june-6-8-2011#comments</comments>
		<pubDate>Tue, 01 Nov 2011 19:11:03 +0000</pubDate>
		<dc:creator>astacy@smartbutton.com</dc:creator>
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		<description><![CDATA[May 29 &#8211; 31, 2012 • Chicago, IL]]></description>
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		<title>Software Engineer &#8211; Newark, DE</title>
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		<pubDate>Fri, 28 Oct 2011 19:28:26 +0000</pubDate>
		<dc:creator>astacy@smartbutton.com</dc:creator>
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		<description><![CDATA[October 28, 2011 &#8211; SOFTWARE ENGINEER: Smart Button Assoc. has an opening for a SW Engineer to develop/maintain app. modules for retail customers, app. testing/debugging, create SaaS app. web pages, web services, mobile sites. Reqs: B.S. Comp. Sci., Info. Tech. or related +2 yrs. exp. w/ ASP.NET app. development/programming incl. use of HTML, Web Services,]]></description>
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		<title>Colloquy Loyalty Summit 2012</title>
		<link>http://www.smartbutton.com/2011/09/september-13-15-2011</link>
		<comments>http://www.smartbutton.com/2011/09/september-13-15-2011#comments</comments>
		<pubDate>Fri, 30 Sep 2011 19:56:04 +0000</pubDate>
		<dc:creator>greg@push10.com</dc:creator>
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		<description><![CDATA[September 11- 13, 2012 • Location &#8211; To Be Announced]]></description>
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		<title>39th Symposium on Racing &amp; Gaming (RTIP)</title>
		<link>http://www.smartbutton.com/2011/09/december-5-7-2011</link>
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		<pubDate>Tue, 27 Sep 2011 19:53:21 +0000</pubDate>
		<dc:creator>greg@push10.com</dc:creator>
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		<description><![CDATA[December 3 &#8211; 6, 2012  • Tucson, AZ &#160;]]></description>
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		<title>Aeropostale&#8217;s P.S. Rewards Builds Loyalty Among Shopping Moms</title>
		<link>http://www.smartbutton.com/2011/08/aeropostales-p-s-rewards-builds-loyalty-among-shopping-moms</link>
		<comments>http://www.smartbutton.com/2011/08/aeropostales-p-s-rewards-builds-loyalty-among-shopping-moms#comments</comments>
		<pubDate>Thu, 11 Aug 2011 18:27:41 +0000</pubDate>
		<dc:creator>astacy@smartbutton.com</dc:creator>
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		<description><![CDATA[Chief Marketer August 9, 2011 By Richard H. Levey A new loyalty program from Aeropostale P.S. was created using two primary sources of input. Yes, the brand&#8217;s marketing executives conducted tests and research. But they also asked their mothers. The program, P.S. Rewards, was launched in mid-July to boost the fortunes of Aeropostale&#8217;s youth-focused brand.]]></description>
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		<title>P.S. from Aeropostale Adds a Loyalty Program</title>
		<link>http://www.smartbutton.com/2011/07/p-s-from-aeropostale-adds-a-loyalty-program</link>
		<comments>http://www.smartbutton.com/2011/07/p-s-from-aeropostale-adds-a-loyalty-program#comments</comments>
		<pubDate>Thu, 21 Jul 2011 16:47:03 +0000</pubDate>
		<dc:creator>astacy@smartbutton.com</dc:creator>
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		<description><![CDATA[Internet Retailer July 20, 2011 By Bill Briggs, Senior Editor The apparel and accessories retailer rewards customers online with gift cards, birthday gifts. Aeropostale Inc. is launching a loyalty program for its subsidiary P.S. from Aeropostale that will provide certificates for future purchases and access online to exclusive sales and birthday gifts for customers. The]]></description>
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